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Entrepreneurial Finance 101
Summary
Build a strong foundation in entrepreneurial finance to support smart decision-making in your startup. This course introduces key financial principles including budgeting, forecasting, unit economics, breakeven analysis, and capital allocation. Learners examine how cash flow, burn rate, and runway impact sustainability. The course also covers financial reporting and funding strategy alignment. Designed for non-financial entrepreneurs, it helps demystify finance and equip you with practical tools to communicate with investors, manage resources, and plan for growth. It’s an essential step toward building financially sound ventures from the ground up.
Description
This course is tailored to help entrepreneurs and small business owners master the fundamentals of startup finance. Learners are introduced to financial terminology, startup-specific accounting principles, and tools to manage cash flow, budgeting, and forecasting. Topics include revenue modeling, burn rate, runway analysis, and break-even calculations. Students also explore the financial metrics that matter most to investors — such as gross margin, CAC (customer acquisition cost), LTV (lifetime value), and unit economics. Through interactive models and case studies, learners practice building financial statements like income statements, balance sheets, and cash flow forecasts. The course also covers funding strategy, cap tables, and the basics of valuation. Emphasis is placed on how to make financially sound decisions during critical growth phases. Whether you’re bootstrapping, fundraising, or managing your first budget, this course equips learners with confidence in financial planning and a clear understanding of the numbers that drive startup success.
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