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Growth Hacking for Startups
Summary
Uncover powerful marketing techniques tailored specifically for startups aiming to grow fast with limited resources. This course explores growth hacking strategies including viral loops, referral programs, A/B testing, and funnel optimization. You’ll learn how to leverage data, automation, and creative tactics to acquire and retain users efficiently. Real startup case studies demonstrate how small teams achieve exponential results. The course encourages experimentation and iterative improvement, making it perfect for founders, marketers, and product teams looking to scale their customer base rapidly and cost-effectively.
Description
This course is designed to help startups accelerate user growth and market traction through innovative, data-driven marketing tactics. Known as “growth hacking,” this approach emphasizes rapid experimentation across marketing channels, product design, and customer journey optimization. Learners explore the AARRR funnel — Acquisition, Activation, Retention, Referral, Revenue — and learn how to test hypotheses to improve conversion at every stage. Techniques such as landing page testing, viral loops, referral programs, email automation, and influencer seeding are discussed in depth. The course includes hands-on activities to design and launch growth experiments, analyze results, and iterate quickly. Real case studies from tech startups demonstrate how lean teams achieve explosive growth without massive ad budgets. Learners also explore tools like Google Analytics, Hotjar, and CRM platforms to track key metrics and user behavior. This course is perfect for marketers, founders, and product teams seeking to scale their startup using creative, scalable strategies that prioritize results over traditional marketing processes.
Student Feedback
Reviews
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Grace Hall
Very insightful for achieving rapid growth. It focused on innovative and cost-effective strategies for startups.
吉川 健一
この「スタートアップのためのグロースハック」コースは、ユーザーオンボーディングの最適化や、リテンション率の向上策など、具体的なKPIに基づいたグロース戦略を学ぶことができました。プロダクト主導型グロースの考え方も非常に参考になりました。
Daniel Wilson
Fantastic course for startups looking to scale rapidly. It provided creative and data-driven approaches to growth.
井上 陽介
「スタートアップのためのグロースハック」は、限られた予算で急速な成長を達成するための方法を学ぶ上で非常に役立ちました。特に、バイラルループの設計や、AARRRフレームワークの活用など、具体的なハッキング手法が満載で、すぐに実践に移せる内容でした。
Charlotte White
"Growth Hacking for Startups" was a burst of innovative strategies! I learned about unconventional, data-driven tactics to accelerate user acquisition and retention with minimal budget. The case studies of successful startups employing these hacks were particularly inspiring. I now have a toolkit of creative growth strategies to experiment with.