How to Start Your Own Business

This course is designed to help aspiring entrepreneurs take the first steps toward launching their own business. It begins with ideation and opportunity recognition, encouraging learners to evaluate market needs, personal strengths, and competitive landscapes. The course then covers key startup essentials: registering a business, selecting a structure, conducting feasibility studies, and writing a business plan. Students explore branding, pricing, and early-stage marketing tactics, along with budgeting and funding options such as bootstrapping, loans, and crowdfunding. Practical activities guide learners through setting up operations, sourcing suppliers, and understanding basic legal and tax obligations. Emphasis is placed on identifying target customers and developing a minimum viable product (MVP) to test the market. Learners analyze case studies of successful small businesses to understand what drives sustainability and growth. By the end of the course, participants will have a clear, actionable roadmap for turning their business idea into a real-world venture, equipped with confidence and foundational knowledge.